Director, Integrated Marketing, Consumer Campaigns (NYC)

Ro is a direct-to-patient healthcare company that helps people discover, start and continue their care online. As Director of Integrated Marketing you take strong creative ideas and turn them into cohesive consumer campaigns across paid, owned and earned channels.

Key responsibilities

• Own strategy and execution for major consumer campaigns
• Turn objectives and insights into a campaign plan across channels
• Build the campaign architecture: channels, moments and sequencing
• Keep the consumer experience cohesive
• Lead Brand, Product Marketing, Growth and Communications around one plan

Requirements

• 10+ years in integrated, brand or consumer marketing
• Led large cross-channel consumer campaigns
• Paid, owned and earned channel experience
• Strong consumer and creative judgment

Location and schedule

• Hybrid at Ro's headquarters in New York City

Salary and benefits

US base salary $225,300 to $240,000 a year. Benefits include medical, dental and vision cover with a One Medical membership, a 401(k) with match, flexible PTO and paid parental leave.

How to apply

Apply on the company's own site.