Facebook Ads Specialist, Remote (US Hours) via Pavago

Pavago recruits remote professionals in Pakistan for client companies, mostly in the US, working US business hours. This Facebook Ads Specialist role is with one of its client companies.

Key responsibilities

• Campaign Planning & Strategy
• Design and build Facebook ad campaigns from the ground up
• Align targeting, creative direction, and budget allocation with business objectives
• Ad Execution & Management
• Set up, launch, and actively manage Facebook campaigns
• Monitor delivery, pacing, and performance on an ongoing basis
• Audience Development
• Research, build, and refine audience segments

Requirements

• Proven hands-on experience planning and running Facebook ad campaigns, ideally in a marketing agency or similarly fast-moving environment
• Strong command of Meta Ads Manager, including campaign structure, pixel setup, conversion tracking, and attribution settings
• Experience managing ad budgets and being accountable for performance results
• Strong analytical skills with the ability to interpret campaign data and identify trends
• Experience with A/B testing and a disciplined approach to applying campaign learnings
• Confident communication skills with the ability to present performance updates and recommendations clearly

Location and schedule

• Remote, working from Pakistan
• Full-time

Salary and benefits

The posting does not give a salary figure.

How to apply

Apply on the company's own site.