Graphic Designer & Meta Ads Specialist Jobs | Solit Studio

Solit Studio is hiring a Graphic Designer & Meta Ads Specialist for a night-shift role in Rawalpindi. You will design social media and ad creatives, edit short-form video, manage content across platforms, and plan and run Meta ad campaigns. You will work directly with the founder on real advertising budgets and take ownership of creative and campaign decisions.

Key Responsibilities

• Design social media creatives, thumbnails, carousels, posts, and ad creatives
• Create and edit short-form videos for Instagram Reels, TikTok, and YouTube Shorts
• Write captions, hooks, and platform-specific content
• Schedule and publish content across Instagram, Facebook, TikTok, LinkedIn, and YouTube
• Manage comments, direct messages, and lead follow-ups during the night shift
• Plan and run Meta awareness campaigns (Reach, Video Views, and Engagement)
• Manage campaign structures, audiences, budgets, creative testing, Pixel, and Conversions API tracking
• Develop retargeting strategies and gradually move toward lead-generation campaigns
• Prepare weekly performance reports covering ad spend, results, insights, and next steps

Requirements

• Proven graphic design experience with a strong portfolio
• Proficiency in Photoshop, Illustrator, or similar design tools
• Hands-on experience managing Meta Ads campaigns, backed by campaign screenshots or performance results
• Good understanding of campaign, ad set, and ad structures, audience targeting, and basic tracking
• Video editing skills using CapCut, Premiere Pro, or similar software
• Good written English and strong attention to detail
• Own laptop, stable internet connection, and power backup
• Availability for the night shift, Monday to Saturday

Skills

Technical Skills

• Photoshop, Illustrator, or similar design tools
• CapCut, Premiere Pro, or similar video editing software
• Meta Ads Manager, Pixel, and Conversions API
• Audience targeting, retargeting, and campaign structure
• Social media scheduling and publishing
• Performance reporting

Soft Skills

• Good written English
• Attention to detail
• Ownership of creative and campaign decisions
• Direct communication with the founder

Benefits

• Salary increment after successful probation, based on performance
• Opportunity to work with real advertising budgets
• Ownership of creative and campaign decisions
• Direct communication with the founder
• Professional growth opportunities

Selection Process

Shortlisted candidates will be invited to complete a paid test task covering both graphic design and Meta Ads.