Growth Marketing Manager, Reactivations at Factor (NYC)

HelloFresh is a meal kit company whose US brands include HelloFresh, Green Chef, EveryPlate and Factor, which delivers ready-made meals. At Factor, this Growth Marketing Manager links the Factor US brand strategy with the global teams that run reactivation and refer-a-friend (RAF) programmes.

Key responsibilities

• Co-drive reactivation and RAF performance with the global liaison
• Write the weekly, monthly and quarterly business review narratives
• Find value by segment and recency through deeper analysis
• Recommend targeting optimisations from campaign data
• Turn product and brand updates into creative briefs

Requirements

• Strong data literacy and autonomy
• Executive-level written communication
• Good judgement in writing creative briefs
• Understands the customer journey and marketing funnel

Location and schedule

• Hybrid, HelloFresh corporate office in New York City
• Full-time

Salary and benefits

US base salary $105,000 to $140,000 a year. Benefits include a 401(k) match that vests immediately, generous paid time off, health benefits with $0 monthly options from day one, and up to 85% off HelloFresh meal plans.

How to apply

Apply on the company's own site.