Marketing Automation Specialist Remote (US Hours) via Pavago

Pavago recruits remote professionals in Pakistan for client companies, mostly in the US, working US business hours. This Marketing Automation Specialist role is with one of its client companies.

Key responsibilities

• Marketing Automation & Workflows
• Build and optimize automated marketing workflows
• Create nurture sequences, drip campaigns, and triggered campaigns
• Design and implement lead scoring models
• Build lifecycle-based automation and follow-up sequences
• Test and troubleshoot workflow logic
• Monitor automations to ensure reliable execution
• Identify opportunities to reduce manual marketing processes

Requirements

• 2+ years of experience with marketing automation platforms such as HubSpot, Marketo, Pardot, ActiveCampaign, or similar
• Hands-on experience building marketing automation workflows
• Experience creating nurture and drip campaigns
• Experience with lead scoring and audience segmentation
• Strong email marketing and campaign execution experience
• Familiarity with CRM platforms such as Salesforce, HubSpot CRM, or Zoho

Nice to have

• HubSpot, Marketo, or Pardot certifications
• Experience with Klaviyo
• Experience with multi-touch attribution
• SaaS, e-commerce, or B2B marketing experience

Location and schedule

• Remote, working from Pakistan
• Full-time

Salary and benefits

The posting does not give a salary figure.

How to apply

Apply on the company's own site.