Marketing Campaign Operations & Automation Manager

Justworks combines HR software with human support to run payroll, benefits and compliance for small businesses. We’re helping businesses get off the ground by enabling them to focus on running their business. We solve HR issues.

Key responsibilities

• Own the operational process from campaign intake and approved brief through build, testing, launch, monitoring, and post-campaign learning
• Establish a shared intake process, prioritized backlog, and campaign calendar with clear requirements, dependencies, approvals, and capacity
• Build campaigns and automated workflows in marketing automation and customer-engagement platforms
• Activate audiences using the segmentation, eligibility, trigger, and suppression rules developed with Funnel & Lifecycle Operations
• Build and maintain landing pages, forms, and digital conversion paths using established platforms and templates
• Implement or coordinate campaign tagging, UTMs, trafficking, pixels, conversion events, and CRM campaign records

Requirements

• 6+ years of experience in marketing operations, campaign operations, marketing automation, digital operations, or a related discipline
• Hands-on experience building campaigns and workflows in marketing automation and CRM platforms
• Experience executing across multiple channels, including paid media, web, email, and events
• Practical knowledge of landing pages, forms, tagging, UTMs, pixels, conversion tracking, and campaign data flows
• Strong understanding of audience activation, suppression, deliverability, consent, and launch quality assurance
• Experience supporting nurture and customer lifecycle programs as well as acquisition campaigns

Location and schedule

• Onsite in New York, New York

Salary and benefits

US base salary $121,000 to $151,000 a year. Justworks offers benefits, wellness programmes and company retreats.

How to apply

Apply on the company's own site.